87
percent of CIOs believe that a majority of their employees would benefit from
increased access to enterprise applications, like CRM, ERP and SharePoint on
mobile devices. However, complexity concerns play a role in contributing to the
reluctance of CIOs to invest more into mobility: 66 percent of CIOs say that
they think that it’s too complex, and 72 percent say it’s too costly to
integrate mobile innovations into legacy applications. Development, support and
security concerns are also factors in limiting mobile initiatives. Yet, if
these issues can be overcome, 70 percent of CIOs stated that there is support
from their business to use mobility to drive strategic business value.
Enterprises that fail to see mobility as a tool to transform how they do business and open up new revenue streams are missing out on the enormous potential strategic value of mobility. Only 14 percent of businesses surveyed are currently using mobility solutions to transform business processes, drive increased revenues and develop new income streams. Many CIOs are hesitant to fully explore the potential of mobility innovations as they believe the cost/benefit ratio of implementing them to be prohibitive.
CIOs are most likely to use mobility as an extension of the office today. Less than half of enterprises are adding mobile-specific functionality to add value to specific enterprise applications. In terms of the mobile capabilities that businesses are actually integrating into their existing enterprise applications, secure offline access is the most common, with on-device storage and development tools to push real-time updates to workers. GPS/location-based capabilities are also becoming more popular.
More information on CIO's, CRM and mobile strategy can be found at www.CRMindustry.com
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